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Digital Marketing Specialist in Charlotte, NC at AccruePartners

Date Posted: 7/13/2018

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Charlotte, NC
  • Job Type:
    Marketing
  • Experience:
    At least 2 year(s)
  • Date Posted:
    7/13/2018

Job Description

THE TEAM YOU WILL BE JOINING:

  • Multi-billion dollar thriving global manufacturer; North American HQ in Charlotte, NC
  • Strong market position and rich, stable heritage
  • Culture that values building long-standing relationships with its customers and consumers

WHAT THEY OFFER YOU:

  • Executive Leadership that is highly engaged offering both experience and knowledge
  • Dynamic employees with great moral, low turnover
  • Great opportunity to contribute at both strategic and tactical levels

WHY THIS ROLE IS IMPORTANT:

  • Participates in a matrix team of internal and external resources to successfully deliver digital projects. 
  • Responsible for project managing web initiatives, including the company websites, landing pages, promotional micro-sites, email campaigns implementation and delivery, on-line tutorials, product setup and other digital development efforts. 
  • Works with Ecommerce Manager, Product Marketing and Sales to maintain an ongoing schedule and prioritization of all digital projects.
  • Creating, revising and formatting content for websites that is uniform and consistent with the company brand
  • Provide basic web development (as needed) and QA testing for all new and existing web projects, emails and updates
  • Collaborate with internal teams to contribute to PIM (Product Information Management) and Digital Asset Management.
  • Implement and coordinate promotional plans and strategies on the digital platforms
  • Oversee/direct offshore team members in tasks related to website management
  • Assist global Digital team on special projects as needed.

THE BACKGROUND THAT FITS:

  • Bachelor’s degree or equivalent experience.
  • 2-3 years experiencing managing digital projects
  • Knowledge of and experience using HTML, Google Analytics, Adobe Creative Suite
  • Proven track record of implementing new technologies
  • Ability to adapt to a constantly changing landscape and maintain alignment to the highest priorities
  • Strong ability to manage multiple on-going projects and deadlines