Consumer Marketing Strategist in Memphis, Tennessee at AccruePartners

Date Posted: 10/27/2019

Job Snapshot

Job Description

THE TEAM YOU WILL BE JOINING:

  • Expansive, publicly traded, financial services organization 
  • Growing presence throughout the United States from coast to coast
  • Recent and planned organic and inorganic growth
  • Family atmosphere with a strong opportunity to learn

WHAT THEY OFFER YOU:

  • Exceptional opportunity to work in a highly visible role
  • Outstanding company culture with flexible work hours and growth potential
  • Amazing medical benefits (health, dental, vision), 401k match, PTO, and continuing education opportunities         

 WHY THIS ROLE IS IMPORTANT:

  • Collaborates with Data Strategy, CX, and Analytics to measure success of various programs and customer satisfaction
  • Develop strategic marketing plans to address awareness, consideration, conversion and retention
  • Works collaboratively with key stakeholders to implement developed marketing programs
  • Applies intelligent insights on customers, competition, and industry trends to enhance development and performance of marketing plans
  • ability to align line of business goals to marketing strategies that target those audiences with an outside-in customer-centric approach
  • Uses customer segmentation and personas for prioritization of acquisition, increased wallet share and retention.

THE BACKGROUND THAT FITS:

  • Bachelor's degree in a related field, higher level degree preferred
  • 8 to 10 years of marketing experience, financial industry is a plus
  • Excellent leadership and change management skills
  • Strong communication and interpersonal skills
  • Ability to analyze and interpret data
  • Goal oriented with a drive for growth

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