SEM Specialist in Winston-Salem, North Carolina at AccruePartners

Date Posted: 11/11/2019

Job Snapshot

Job Description

THE TEAM YOU WILL BE JOINING:

  • Customer-focused and family-oriented marketing agency located in the Triad area
  • 17 years of success supporting clients ranging from local start-ups to Fortune 500 companies
  • Dedicated team that is passionate about their work

WHAT THEY OFFER YOU:

  • A team that is dedicated to the professional growth and development of others
  • Ability to be a part of a fun environment where they have various monthly events
  • Competitive benefits offerings that include Healthcare, PTO, and Paid Holidays with 401k match
  • A Wellness program that encourages health living

WHY THIS ROLE IS IMPORTANT

  • Responsible for SEM implementation of PPC client roster including campaign launches, campaign management, budget management, bid management, A/B testing and reporting
  • Assist in the development of keyword research and paid search plans that will contribute to website builds and communication plans
  • Communicate with clients to have a full understanding of their key goals, competitive landscape, and industry trends
  • Responsible for keeping internal team up to speed on modern tools and interfaces within the PPC space such as Google Ads, Google Display network, Google Analytics, Google Tag Manager, and SEMRush,

THE BACKGROUND THAT FITS

  • Advanced proficiency in Google Analytics, Google Ads, Bing Ads, Google Tag Manager, Google DataStudio, Google Optimize, and/or Amazon Ads
  • 2+ years of paid search campaign execution with proven ROI (full cycle of campaigns)
  • Agency experience preferred
  • Strong experience of landing page optimization strategies and SEO
  • Advanced proficiency in Microsoft Suite
  • Experience with project management tools such as Asana, Basecamp or Advantage preferred
  • Ability to multi-task and work on multiple project at once
  • Ability work directly with clients